

About
Adv. Ehud (Udi) Assa handles customs, import and export, and indirect taxation matters at the firm, including VAT, purchase tax, and excise. He has been a member of the Israel Bar Association since 2012. From 2011 to 2022, he served in the Legal Department (Civil Division) of the Customs and VAT Directorate at the Israel Tax Authority headquarters.
In his role at the Tax Authority, he advised senior management on reforms he oversaw, authored legal opinions in the field of indirect taxation, and drafted procedures and legislative amendment proposals. He served as the legal referent for numerous VAT offices and customs houses, assisted field units and the State Attorney's Office, and lectured in customs and VAT courses for Tax Authority employees and prosecutors.
In 2023, he served as a Director in the Indirect Tax Department at KPMG Somekh Chaikin. From 2017 to 2022, he was the lead lecturer in the "VAT and Indirect Taxes" course in the Department of Economics and Accounting at Hadassah Academic College in Jerusalem. He is a member of the VAT and Customs Committee of the Israel Bar Association.
At the firm, he leads the customs law practice, including goods classification and customs valuation and purchase tax and excise. In VAT cases, he works alongside Adv. and CPA Shlomi Vaknin (see VAT attorney).
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Insights & Updates: Ehud (Udi) Assa

What's Good for the U.S.: What the July 2026 Law Provides and When It Applies to Importers

Customs Classification of Goods: How the Tariff Item Is Determined and How to Request Advance Classification Information

Is a Luxury Work Vehicle a "Private Vehicle" for VAT Purposes: A Calcalist Article
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